Why we exist
Making mountain sports More safe through intelligent technology that empowers riders and supports resorts
The intention
Precision Approach’s goals are to reduce injuries in the park and give risk management tools to resorts. We warn those approaching a jump to abort when outside an appropriate speed for the feature.
The community
The Precision Approach app, in conjunction with its on-the-ground technology, creates a new community for all participants. Video cameras capture each rider’s jump and deliver the footage directly to their phone, helping improve technique and awareness. Videos can also be shared among Precision Approach subscribers, connecting those who share the same passion and stoke.
THE STORY (SO FAR)
1992
The first jump
On Mt. Hood, Oregon, the idea took flight — literally. After his first terrain park jump, our founder was amazed by the smooth landing and the thrill, but also by the risks riders faced without clear guidance.
2019
The spark of an idea
Talking with a new generation of riders, we realized not much had changed. For over 30 years, riders have still been guessing their approach speed, relying on “test dummies” and gut instinct. That’s when we knew action sports needed better tools.
2021
From concern to creation
We brought together a team of pilots, physicists, and lifelong riders to turn data into safety. Precision Approach was born to help park enthusiast make smarter, more confident decisions before their feet ever leave the ground.
2024
Innovation in motion
After years of testing across public terrain parks at multiple locations, our LiDAR-based system is now helping riders and resorts around the world reduce injuries and bring precision to every jump.
Jayden and Chris, founders of Precision Approach
Our vision
Patiently awaiting advancements in technology and an industry open to embrace it, we are finally ready to introduce Precision Approach to the action sports community. Light detecting and ranging (LiDAR) positioned near ski jumps can improve safety and reduce jump injuries by providing critical real time information to an approaching athlete. No skier or snowboarder approaches a terrain park jump with the intention of knuckling short or overshooting which can be the equivalent of falling from a 3-story building. These jumps are built with a landing location in mind where the transition from air to snow is smooth.
Today we can warn riders that they’re not going to reach this area. With more information available, a better decision can be reached and applied to match a riders intended outcome. We’re Precision Approach, bringing innovative tech to the next generation of terrain park riders.
Chris & Jayden
Co-founders of Precision Approach
“If you don’t have the courage to try something new, you’ll never improve.”
– Win Smith
during the Legends Awards at the 2022 NSAA Trade Show.